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Learn more about installing and using the Universal Tag Debugger Web Companion The tracking calls made by utag.js are displayed and updated in the tool as you navigate or trigger in-page events. It’s similar to Web Companion, but is focused on the data captured by each tracking event within utag.js.
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The Universal Tag Debugger (or “utag debugger”) provides an easy way to validate your data layer and tracking calls in real-time as you navigate your site. Use the following tools to validate that your utag.js installation is working properly. Learn more about the order of operations to understand how the Universal Tag utag.js loads. The following example shows the code placement: This positioning provides the best compatibility with the greatest number of vendors and allows third-party tracking to complete before the visitor navigates to the next page. Paste the Universal tag code immediately after the opening tag on every page of your website.
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